Because of the special profiles of many of
our customers and the length of many of our contracts, a
partnering approach which truly understands customer needs and
the constraints and pressures on them is vital.
Collaborative working is at the heart of Babcock's
business model helping us to address and often find innovative
responses to the challenges our customers face and
to fulfil their objectives.
We have a well-embedded performance review
system with the MoD, which is in its seventh year
and have established customer survey and feedback arrangements
with our other major clients. We commit significant time and effort
to monitoring, evaluating and improving our relationships with
customers. Customer satisfaction forms a key part of the
non-financial objectives set in our senior management's annual
bonus targets.
Supply chain engagement
The partnering approach we take in our relationships with
our customers is also applied, where appropriate, to our supply
chain. Working collaboratively with our suppliers will enable us
better to support the longer term requirements of our customers. An
example of our proactive approach to supply chain management is our
involvement in the SC21 (supply chains for the 21st century)
programme. The programme is hosted by A|D|S and Babcock sits on
SC21's Steering and Primes Working Groups. Our supply chain
management activity also extends to areas such as integrated
business planning, joint risk and opportunity management and the
hosting and facilitating of supply network engagement events.